4 questions you must ask yourself before branding your shop

All the features and qualities by which a company differentiates its products and services from others in the market is what we call the Brand. Every product is known for something: be it their colours, their font style, their design, their logo or mascot, etc. In the betBonanza Tribe, we are known for certain distinct features too. When you want to do the branding of your shop, there are certain factors you have to note and consider, so that your shop (no matter the size or location) will align and reflect the qualities that we stand for as a Brand.

1. Do you know our colours?

As a brand, we have special colours that differentiate us from every other brand in the world. It is important that you utilize our colours when painting your shop. The names of our colours are Bona Green and Orange. Here are the colours: 

2. Do you have a banner/billboard that is visible to the public?

It is important to us that you have a visible banner or billboard outside your shop. Customers and non-customers need to know what business you are operating. They should not be guessing if it's a betting shop or a restaurant or a bar, etc. It should be clear that the aim of everyone coming into the shop is to place a bet. That is why having the word BET NOW everywhere is important. They need to constantly see it because that is the only action that can affect the profitability of your business; whether you stay in business or go out of business.

3. Have you checked for new designs at your Admin account?

Always visit the Marketing Assets section of your account. There you will find all the designs you will need to brand your shop. The Marketing asset section is located at the bottom left section of the menu at your Admin account portal. If you click on the marketing assets, you will find all our banners and other marketing assets. You can also download our Trade Kit at the top of the page. Always check for new designs at the marketing asset section of your Admin account.

4. Do you have pictures of Super Eagles Legend, Daniel Amokachi, the Bull?

Daniel Amokachi is a recognizable face around the world. He is a respected hero in Nigeria, as he has won both the Nations Cup and the Olympics. In Europe, he won the prestigious English FA Cup, and is the first player to score in the UEFA Champions League. He has also appeared as a pundit on global TV platforms like SuperSport. Currently, he is also the Special Adviser to the President on Sports. Tribesman, don't stand alone. Stand with the Bull. Leverage his popularity to build the credibility of your business. Make sure you have his pictures as part of the branding of your shop.

What do you want people to do whenever they see your shop?

What do you want them to do whenever they enter your shop?

What impression do you want them to have of you and your business after they leave?

What impression do you want them to have of you and your business after they leave?

As you ask these questions and answer them appropriately, you will see that there is an improvement in the number of customers you have, and you will ultimately be better with our Tribe